Social networks have become an indispensable part of our everyday lives and have profoundly changed the way we connect, express ourselves and communicate. But every year brings new trends that change the social landscape and shape our digital experience. In this blog, we’ll focus on some of the hottest trends that have shaped last year. […]
I think the first point we should break down under this question is what it means for every individual to be healthy. For some, exercise gives a sense of health, for others, healthy meals, for others, self-examination and control of changes that may occur in our bodies. I am also attaching a link to a […]
I’ve listened to perhaps one of the greatest podcast episodes I’ve ever listened to and I simply had to share it with you. Steven Bartlett’s podcast The Diary of a CEO, E101 “The Happiness Expert That Made 51 Million People Happier: Mo Gawdat”, where they talk about happiness, why “my brain is not me”, gratitude […]
Students returned to University on Friday. The start of the new academic year has started live, which brings certain challenges, especially for those students who have work obligations in addition to their studies. If you’re worried about finding a balance between studying and working part-time, you’re not alone. There are many students who have to […]
First, let’s define “Time management”. It is the process of organizing and planning how to divide your time between specific activities. Good time management enables you to work smarter – not harder. What do we mean by that? Of course this doesn’t mean we get extra hours in the day. However, we take better advantage […]
We started with more simple brands that every individual encounter. As communicators, however, we often deal with some others as well. No matter what kind of industry or company we work with, it is necessary to harmonize three brands: corporate, consumer and employer brand. What’s the difference? How do they intertwine? The corporate brand serves […]
We deserve holidays or days off, we need them and we use them wisely. In one of our previous blogs, we have already dealt with the topic of holidays and their importance for the modern working person (see the blog: Why are holidays so highly recommended?) No wonder we sometimes feel sad when our well-deserved […]
Feeling burned out at work is an all-too-common condition in the workplace today. Though it is not technically a medical condition, it may lead to depression, anxiety, high blood pressure and insomnia. In fact, the World Health Organization recently classified workplace burnout as an occupational phenomenon and, consequently, a work hazard. So where can workers […]
Many things can become a brand. This is the reason why today us communicators encounter many brand concepts that are very different from each other, even though they are all united by the word “brand”. To make it a little easier for you to deal with the terms, we have prepared a series of blogs […]
Today, the market is flooded with many brands. But if brands want to stay competitive, they need to differentiate themselves. However, for this distinction, offering the best prices or even the most effective products is no longer enough. They need to create the right feeling for their consumers, which they achieve through their emotional, personality-oriented […]
Despite the time-appropriate digital transformation, only a few communication departments or agencies have reached full digital maturity. This has also been proven by the results of this year’s European Communication Monitor survey. In Slovenia, too, we managed to gather enough answers to now be able to compare the results with the other countries and the […]
This week we realized the 23rd SKOJ with the Slovenian Public Relations Association. How are we feeling? Wonderful! I was impressed by the content that the management had been preparing for a long time in close cooperation with the program committee. Anyone who has ever set out to prepare for a conference is aware of […]
In March 2020, the speed of emergency calls and sending staff to work from home was commendable and praiseworthy. Global companies that reacted quickly were highlighted in the media, as were their good practices in dealing with sudden homeworking and incentives for their employees. What now? The pandemic seems to be over, life is getting […]
