Running a business brings many challenges, and at some point you have to deal with problems that may be caused by external or internal factors. In the last 2 years, entrepreneurs have had a lot of problems with external influences. Most of these were caused by shortages in supply chains and long delays. Supply chains […]
Social media has transferred crisis communication to a completely new territory with new dimensions. The Internet enables rumors and cybercrises to arise faster each day. And regardless of whether they happened by accident or were provoked by someone, they need to be answered immediately so that they do not spread “uncorrected”. If people want to […]
The struggle between perception and reality is all the more distinctive in times of crisis, and time and time again, it is painful to realize that the struggle is not always equal. When there is a difference between perception and reality, perception always wins. Behind the scenes, you and your crisis team can do a […]
In every crisis there are a huge number of factors, chaos and fear are usually running the game for all involved. The goal of crisis communication is to save companies, employees, management, reputation, and stock prices. An important goal of crisis communication is also to maintain or restore trust in the company and its leadership. […]
“It’s not what you say that matters, it’s what people hear” – and then we communicators simply gave up and went on vacation because we won’t listen to such things. Or will we? We have already heard similar statements several times in our discussions, so we all agree that the content is the key and […]
Running a business brings many challenges, and at some point you have to deal with problems that may be caused by external or internal factors. In the last 2 years, entrepreneurs have had a lot of problems with external influences. Most of these were caused by shortages in supply chains and long delays. Supply chains […]
